New to swag
What is swag? The corporate meaning, explained
New to the word? What swag means at work, how it differs from promotional products and what makes it worth keeping.
Resources
Buyer guides for swag and gifting
Straight answers for anyone buying swag or gifts for a company: what swag is, how to choose a partner, and ideas people keep, from everyday kit to premium client gifts. Each guide includes the questions to ask before you order.
4 guides
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Read them in order, or jump in.
Choosing a supplier
Choosing the right swag partner: what to look for
Comparing suppliers? The signals that separate a partner from an order-taker, eight questions to ask and the red flags.
Choosing what to send
Branded swag ideas people actually keep
Fifteen everyday things people keep using, ideas for new starters, clients and events, and what to leave out.
Buying for clients
Luxury corporate gifts that feel premium, not flashy
Buying for clients or senior people? Twelve ideas that feel premium, and the gifts-policy limits to check first.
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