Sending gifts and parcels to the USA from the UK
Short answer
Sending parcels to the USA from the UK now means a customs entry, and any duty due, for almost every parcel. The duty-free allowance for low-value parcels, known as de minimis, has been suspended since August 2025. Genuine gifts worth up to $100 can still enter free, but a parcel from a business is ordinarily not treated as a gift.

At a glance
Rules last verified 6 October 2026
- Duty-free de minimis ($800)
- Suspended since 29 August 2025; indefinitely for non-postal sends from 24 June 2026; ended in law from 1 July 2027Source 1
- Extra tariff on many UK-made goods
- 10% under Section 301, since 24 July 2026Source 11
- Gift exemption
- Genuine gifts up to $100 fair retail value, per person per daySource 3
- Parcels from a business
- Ordinarily not treated as giftsSource 3
- Who pays by default
- The receiver under DAP; the sender under DDPSource 9
- Peak period
- Thanksgiving 26 November and Christmas Day 25 December 2026Source 6
What to do.
- Decide who pays before you send. Under DAP the person receiving the gift is asked to pay the duty; under DDP the sender settles it first.Source 9
- Value it realistically. For anything you aren’t selling, UK guidance says to use its market value.Source 8
- Send a declaration and an invoice. Goods leaving the UK need a customs declaration, and the invoice travels with them.Source 8
- Only call it a gift if it is one. A parcel from a business is ordinarily not treated as a gift, and a box worth more than $100 loses the exemption entirely.Source 3
Sending to people in the United States? Wherever we can, we send from stock already in the US, and we handle the customs when it can’t be.Start your project
Duty and the end of de minimis.
Rules as of 6 October 2026. American tariffs change by notice, so check the official source before every send.
For years, most parcels worth $800 or less entered the United States without duty under the de minimis exemption. It has been suspended for every country since 29 August 2025. A customs rule published on 24 June 2026 suspends it indefinitely for anything that doesn’t travel by international post, a second rule covers the post, and Congress has ended the exemption in law from 1 July 2027.Source 1Source 2
Parcels that would once have used de minimis now need a normal customs entry, such as informal entry for goods worth $2,500 or less, and pay the applicable duty for each product.Source 1
- The gift exemption survives. A genuine gift sent from someone abroad still enters free of duty and tax if what one person receives on one day is worth $100 or less. The giver can be a company.Source 3
- But business parcels are rarely gifts. American rules say a parcel from a business firm abroad would ordinarily not contain a gift. When it does, mark the parcel and put a statement inside saying so.Source 3
- Over $100, nothing is exempt. A parcel with gifts worth more than $100 in total loses the exemption, and duty is charged on its value.Source 3
On 20 February 2026 the Supreme Court ruled that the emergency powers law (IEEPA) doesn’t allow the President to impose extra tariffs, and those tariffs ended the same day; the de minimis suspension continued. Since 24 July 2026, many products made in the UK carry an extra 10% tariff under Section 301 of the Trade Act. Check the current rate for each product before you send.Source 1Source 11
USTR Section 301 notice (Federal Register) (opens in a new tab)
Who pays: DDP or DAP.
Most company gifts to the United States owe duty now. The question is who pays it, and when.
The recipient handles the import and pays the duty before the parcel is handed over. For a gift, that’s the outcome to avoid.
The recipient, at the door (DAP)
- Dispatched from the UK
- Arrives in the United States
- Customs entry
- At the doorAsked to pay at the door
The recipient handles the import and pays the duty before the parcel is handed over. For a gift, that’s the outcome to avoid.
The sender, before it ships (DDP)
- Dispatched from the UK
- Arrives in the United States
- Customs entry
- At the doorNothing to pay
The duty is settled before delivery. The gift arrives with nothing to pay.
An illustration of the rules on this page, not a quote for your parcel.
DDP vs DAP: who pays customs on your gifts?Explore the full service
Paperwork.
- A UK export declaration and an invoice. Goods leaving the UK need a customs declaration, and the invoice travels with them.Source 8
- A market value for free goods. For anything you aren’t selling, UK guidance says to use its market value.Source 8
- A gift statement, if it really is one. A genuine gift from a business should be marked on the outside and carry a statement inside saying it’s a gift.Source 3
What to send, and what to avoid.
Apparel, drinkware, notebooks and bags all travel well. Be careful with:
Timing: holidays and peak periods.
The federal holidays at the end of 2026 are Veterans Day on Wednesday 11 November, Thanksgiving on Thursday 26 November and Christmas Day on Friday 25 December, followed by New Year’s Day on Friday 1 January 2027. Plan year-end gifts to land before Thanksgiving week.Source 6
Gifting etiquette.
- Make it easy to accept. American ethics rules say it’s frequently prudent for a federal employee to decline a gift that could make them look partial. Keep client gifts modest, so they’re easy to accept.Source 7
- Choose something they’ll keep. For a federal employee, gifts are limited to $20 or less per occasion. A small, well-made object fits inside that more easily than a voucher.Source 7
How Go Swag delivers to the United States.
We hold stock in the US, in St Louis. Wherever we can, swag for American recipients is made, held and sent inside the US, so those sends don’t cross a customs border. When a product has to come from elsewhere, it crosses once, in bulk, and we handle the customs on that crossing.
We ship international orders DDP: we handle customs and duties, so recipients have nothing to pay on arrival. Where a destination’s import rules call for a different arrangement, we handle that too. The cost is worked out up front, in your quote. Recipients can share their delivery details on a branded Claim Page.

From our work
From our work for n8n: a kit with a cap, a card and a logo accessory, packed in black tissue. Wherever we can, kits like this for American recipients are sent from stock inside the US.
Managed
Tell us who’s receiving it in the United States. We’ll plan the route and the costs up front.
Worth knowing
Gifts packed into one shipment count as one import, unless the shipment goes to a carrier or forwarder to hand out and each gift is wrapped, addressed and marked on its own and listed by recipient on the shipping documents. That decides whether each gift is judged on its own against the $100 limit.
Source: Electronic Code of Federal Regulations (US), “19 CFR 10.152 and 10.153: Bona-fide gifts and conditions for exemption”, accessed 6 October 2026. Source 3
Questions about sending gifts to the USA.
Is there customs duty on gifts sent to the USA?
On most company gifts, yes. A genuine gift worth $100 or less still enters free, but a parcel from a business is ordinarily not treated as a gift, and the old duty-free allowance for low-value parcels is suspended. Expect duty at each product’s rate, plus any extra US tariffs in force.
Has the $800 de minimis ended?
It has been suspended for every country since 29 August 2025, indefinitely for non-postal parcels since a rule published on 24 June 2026, and Congress has ended it in law from 1 July 2027.
Who pays duty on a gift sent to the USA?
Whoever the delivery term says. Under DAP the person receiving it handles the import and pays the duty before delivery. Under DDP the sender pays, so the gift arrives with nothing to pay.
Can we avoid customs on gifts for an American team?
Only by sending from stock that’s already in the country, so the gift doesn’t cross a border on its way to them. Otherwise every parcel clears customs on its own.
This guide is general information, not tax, legal or customs advice. Rules change, so check with a qualified adviser before you plan a programme.
Sources
11 sources
- 01Indefinite Suspension of the De Minimis Exemption for Merchandise Arriving Through All Modes Other Than the International Postal Network (CBP Dec. 26-12) (opens in a new tab) · Federal Register (US Customs and Border Protection), accessed 6 October 2026.Back to reference 1
- 02CBP ready to enforce end of de minimis loophole (opens in a new tab) · US Customs and Border Protection, accessed 6 October 2026.Back to reference 2
- 0319 CFR 10.152 and 10.153: Bona-fide gifts and conditions for exemption (opens in a new tab) · Electronic Code of Federal Regulations (US), accessed 6 October 2026.Back to reference 3
- 04Publication 15-B (2026), Employer’s Tax Guide to Fringe Benefits (opens in a new tab) · Internal Revenue Service, accessed 6 October 2026.Back to reference 4
- 05Publication 463 (2025), Travel, Gift, and Car Expenses (opens in a new tab) · Internal Revenue Service, accessed 6 October 2026.Back to reference 5
- 06Federal holidays (opens in a new tab) · US Office of Personnel Management, accessed 6 October 2026.Back to reference 6
- 075 CFR 2635.204: Exceptions to the prohibition for acceptance of certain gifts (opens in a new tab) · Electronic Code of Federal Regulations (US), accessed 6 October 2026.Back to reference 7
- 08Export goods from the UK: step by step (opens in a new tab) · GOV.UK, accessed 6 October 2026.Back to reference 8
- 09DAP & DDP Incoterms® 2020 explained: Key differences (opens in a new tab) · ICC Academy (International Chamber of Commerce), accessed 6 October 2026.Back to reference 9
- 10Should tariffs be part of Incoterms® training? (opens in a new tab) · ICC Academy (International Chamber of Commerce), accessed 6 October 2026.Back to reference 10
- 11Notice of Actions in Section 301 Investigations … Related to the Failure of Each Economy To Impose and Effectively Enforce a Prohibition on the Importation of Goods Produced With Forced Labor (opens in a new tab) · Federal Register (Office of the United States Trade Representative), accessed 6 October 2026.Back to reference 11
Want us to handle it?
Tell us who you are sending to and what you have in mind. We’ll help connect the products, the packaging and the delivery plan.
Or call 0800 118 4047 or email hello@goswag.com.